That's all nonsense. The only "ineffectiveness" is Real Life waste of time because of bad design.
If I were an actual character, I could sit and write letters all day. As a real person with a job, a wife, two children, responsibilities & a personal life, I don't want to waste my time clicking the same buttons over and over & copy/pasting the same message in to send to 5 people individually when a decent tool can do it at once. I have contacts records for all of them.
This is not the game, this is an out of date web tool. This is a really stupid thing for the dev team to be arguing against so strenuously when all the players are telling you it is a real life annoyance & they play less actively because of it.