I think there would be value in both those in the physical location having a 'visit tournament' link and allowing spectators to travel to tournament without having to be in the physical region.
Though I might be falling into the feature creep pit and I'm not 100% convinced of the idea, the idea of allowing tournament-goers to send a message to all in region, instead of just the tournament, could perhaps be done with a gold fee, such as with advy-guild messages or hiding your recipients.
