Author Topic: Maximum Character Limit for Messages Reduced  (Read 1378 times)

Vita`

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Maximum Character Limit for Messages Reduced
« Topic Start: April 01, 2020, 12:08:34 AM »
After collecting much more data upon message activity throughout BattleMaster over the last few months, Anaris and I have both spent the weekend analyzing the various metrics and considering solutions to boost the interaction between players based on the lessons learned from the data.

A key insight we've observed is that messages of fewer characters tends to generate many more replies by a wider group of players, including those who don't often write letters or roleplays, while extremely long messages tend to only generate replies from a miniscule sliver of the playerbase. In some realms, long messages get no replies at all while short, concise messages do get a few replies. Another group in which a noticeable difference was observed was new players. Of grave concern, characters less than a month old replied to a long letter less than 5% of the time while replying to shorter letters an average minimum of 23% of the time, sometimes as high as 39% in certain realms, and as high as 68% in Perdan.

It is for this reason that the first change we are immediately implementing to messages to boost interaction is reducing the maximum character limit of all messages to only 280 characters. We understand that this is a huge change from a 5,000 character limit, but we believe it is important to establish firmly the new direction of the game being short, concise messages. We suspect this may also have the advantage of encouraging more mobile-friendly play in our on-the-go modern world, without having the burden of reading and replying to lengthy messages via a mobile interface. Please, give it a day to experience before giving us your much-appreciated feedback on the forum or in discord.