the guildmaster would probably be related to how big your guild/soc is?
holy man probably similar but for religion?.. though i could see amount converted having an impact.
as for wealth..
would someone with little income and even less expenditure, amassing a sizable sum be counted as more wealthy than someone with huge income (more than the total of the 1st someone) but keeps blowing it all?
I'd figure later on Tom could add more, like, who spends the most gold, who hoards the most, who fields the biggest armies, who's assassinated/wounded the most people in battle, who's been wounded the most, and so forth. :-D